Find the channels your buyers actually trust.
Then run the experiments — on loop.
GTMfusion is the AI-native Channel Discovery & Execution Hub for B2B teams. It maps where your ICP makes decisions, scores each surface by buyer fit, and turns every channel into a runnable experiment — from outbound to AI engine visibility. Built by a 25-year Silicon Valley CMO who's shipped GTM for Splunk, Qualys, and Cortex.
Dradis Pro migration play
communitySANS Pentest HackFest
eventtl;dr sec newsletter
newsletterr/netsec research drops
communityRisky Business podcast
podcastCompetitors mentioned ahead: Dradis, AttackForge
GTM built by operators from — 2 IPOs, 3 acquisitions
Most B2B teams don't have a lead problem.
They have a channel clarity problem.
Buyers don't research where vendors advertise. The discovery layer is fragmented, trust-weighted, and largely invisible to dashboards. Modern B2B teams fail because they never reach the right buyers through the right channels.
The deeper problem
Buyers don't reject marketing. They reject imprecision. The fastest way to lose a B2B decision-maker is to claim an outcome without showing the mechanism — and most GTM tools generate exactly that kind of fluff.
Know where your buyers actually decide.
GTMfusion looks past the obvious paid channels. We map 200+ categories of ecosystems, communities, media, and AI-mediated discovery surfaces — and score each one for yourICP's fit, trust, and reachability.
One product. One loop.
Every cycle gets sharper.
Most martech sits at one stage and asks you to do the rest yourself. GTMfusion connects discovery to execution to learning, so your GTM compounds instead of resets.
Most tools stop at Discover or skip straight to Execute. We're the only platform that does all four.
Three modules. One workspace.
Built for the way modern B2B GTM actually works — fragmented surfaces, AI-mediated discovery, and a budget that demands learning velocity, not just activity.
For teams that need sharper GTM decisions before more GTM tools.
Input your market. Get an execution-ready GTM map.
Start with a company URL and a 3-line product description. GTMfusion turns that into prioritized channels and concrete plays — usually in under 5 minutes for the sample audit, 30-60 minutes for the full workspace.
Analyze
Drop in your company URL and 3 lines of product description. We scrape the homepage and have Claude write a structured GTM profile — category, target market, pricing, brand voice, weak assumptions.
Map
Approve 1-3 ICPs. We generate a Channel Map of 12-18 named decision surfaces per ICP — with rationale, score dimensions, evidence, and one runnable first experiment each.
Prioritize
Rank channels by ICP fit, trust readiness, competitive whitespace, and time-to-signal. The top 3 are surfaced with cost ranges and 2-8 week timelines.
Activate
Generate the actual artifacts: LinkedIn posts, outbound email sequences, Reddit drafts, sponsor pitches. Schedule, publish, or hand off to your team. Capture KPIs. The next loop is smarter.
GTMfusion for Cybersecurity
Cybersecurity is not one market — it's ten opinionated sub-categories with different buyers, proof standards, and channels. Generic playbooks fail. The vertical pack adds 25 years of category-specific pattern-matching: curated channels by sub-category, buyer journey maps by persona, GEO prompt clusters, and the Trust-Readiness Scorethat says whether you've earned the right to use each channel.
- Pre-loaded CISO / SecOps / AppSec / Cloud / Identity / IAM personas with real triggers
- Curated subreddits, Slack groups, podcasts, newsletters, conferences — by sub-vertical and stage
- GEO prompt clusters for AI-SPM, CNAPP, DSPM, XDR, AppSec, identity, exposure management
- Named influencer & analyst engagement maps (Risky Business, tl;dr sec, Anton Chuvakin, Allie Mellen)
- Anti-pattern detection: flags vague AI claims, missing architecture pages, marketecture-vs-architecture gaps
- Validated playbooks: when RSA pays off vs. when BSides regional wins for Series A
Not strategy theater.
Concrete GTM assets.
Every output should be usable in the next pipeline meeting, partner sprint, or founder-led experiment. If we can't name what to do this week, the audit didn't do its job.
Start with the audit.
Stay for the loop.
Pay once for the diagnostic — or subscribe to the closed-loop product. Vertical packs are 50-150% premium and pay back the first time they keep you out of a $60K RSA booth that wasn't going to work.
Pricing calibrated by operators, not consultants.
Based on Patricia's read of what cybersecurity and B2B SaaS teams pay for serious GTM tooling. We'll co-design with the first 50 customers. Early-access teams lock in launch pricing.
Build a GTM motion around signal, not guesswork.
We'll generate a real audit for your company — named channels, trust-readiness score, top 3 experiments with budgets, and a starter LinkedIn post — and email you the PDF. No credit card.
Or book a 20-minute demo if you'd rather have a human walk you through it.